Case Studies

How we helped CWG secure essential licenses, achieve 100% audit success rate, establish solid internal controls and successfully launch their organic food range.

Organic Food

About

Our client, CWG manufactures and markets organic food products, promoting sustainable eating through its range of breads, cereals and flours, distributed nationwide via e-commerce and retail channels.

Client

  • CWG

Location

  • Bangalore

Industry

Health & Wellness Food & Beverage E-comerce & Retail Organic Foods

Quick glance at the challenges and solutions

Before diving into the complete case study, here's a quick glance at how we helped CWG transition from compliance chaos to streamlined financial management and audit readiness.

The Challenges

  • Initially, the client made a considerable investment in plant and machinery, yet they paid little attention to essential financial and compliance matters.
  • The COVID-19 pandemic slowed the progress, putting financial pressure on the client and depleting their personal resources.
  • When attempting to restart the business, the client faced difficulties in securing funding from financial institutions, as they lacked relevant financial records and compliance documentation.
  • A lot of financial institutions demanded for detailed financial reports and compliance documents, which the client could not provide.
  • Without a proper accounting systems, tracking of income, expenses and inventory also became a major issue.

The Solutions

  • At first, we worked closely with the client to set up effective internal controls and streamlined their accounting procedures, so that their financial records align accurately with GAAP standards.
  • We introduced custom accounting systems and suggested suitable software solutions for inventory management, customer orders and HR tracking, for a timely and accurate financial reporting.
  • Having realised the need for compliance, we proactively helped the client obtain essential registrations such as GST, TAN, PF, ESI, PT, trade licenses and industry-specific certifications like FSSAI.
  • We created strong compliance processes, for the client to meet statutory requirements, avoid penalties and confidently present accurate financial documentation to potential investors and lenders.
The Results

Through solid accounting setup and proactive compliance support, we helped CWG launch their business successfully and prepared them for audit readiness and sustainable growth.

100%

Audit Success

10+

Statutory Registrations

5x

Increased Efficiency

2x

E-commerce Growth

90%

Risk Reduction

100%

Investment Clarity

A deeper look into the case study

Client Background & Early Challenges

CWG was incorporated in January 2019 - is a manufacturer and distributor of organic food products, including breads, flours and cereals. The company's main goal was to promote healthy and sustainable eating habits through a wide range of organic products.

Despite making huge investments in equipment and machinery, the client did not focus on financial management and compliance. Also, the COVID-19 pandemic had already slowed their progress. This caused financial strain and thereby depleting their personal funds - which was diverted to run the business.

When they tried to restart the company and its production, they faced problems in obtaining financing due to the inability to produce proper financial records and compliance documents. Most of the banks demanded structured reports, which the client did not posses.

We implemented strong internal controls, set up GAAP-compliant accounting and assisted with obtaining essential statutory registrations like GST, FSSAI and trade licenses. By streamlining their financial and compliance framework, we enabled CWG to pass audits, strengthen financial credibility and successfully launch their business operations.

Solutions That Delivered Results

To help CWG establish a strong financial and compliance foundation, we implemented tailored solutions specifically suited for the organic food processing, retail and manufacturing industries.

1. Internal Financial Controls for Food Processing

We setup solid financial controls for accurate recording of production costs, raw material purchases and manage operating expenses. This helped the client have a clear understanding of profitability while reducing financial inefficiencies.

2. GAAP-Compliant Accounting Framework

To bring in financial transparency, we developed detailed cost accounting methods (custom) that aligns with GAAP standards. This allowed CWG to keep track on inventory, process costs and manage operational expenses with precision, that was required for a long-term growth.

3. Business Compliance and Regulatory Filings

Given the fact that regulations are very strict when it comes to food industry, we secured all required registrations such as FSSAI, GST, trade licenses - and also employee-related compliances (PF, ESI, PT) for smooth operations and to avoid any future penalties.

4. Digital Accounting and Inventory Integration

To improve the overall efficiency, we introduced a custom digital accounting software that was integrated with their inventory and order processing systems. This allowed CWG to monitor production cycles, stocks and customer orders in real-time.

5. Tax Planning and GST Compliance

We structured GST filing processes, so that CWG met input tax credit requirements, GST returns and industry-specific exemptions. This helped optimise tax savings while staying fully compliant.

6. Payroll and Employee Compliance Setup

We assisted CWG in creating payroll systems, structure salaries and handle employee tax deductions, ensuring that they are compliant with labour laws, ESI and PF regulations for a growing workforce.

7. Financial Reporting for Loan Applications

We engaged our expert to prepare comprehensive financial reports, so that CWG can present clear financial statements, revenue projections and compliance records to banks, thus making them eligible for possible funding.

8. Audit Readiness and Statutory Compliance

We created a structured audit framework, so that CWG was always audit-ready. This ensured that our client is always ready for internal and external audits, thus improving investor confidence and strengthening relationships with financial institutions.

9. Risk Assessment and Financial Stability

Our expert financial advisors conducted a thorough risk assessment, helping us find potential financial, regulatory and operational risks specific to the organic food industry.

10. Tracking Profit Margins & Reducing Expenses

We introduced various cost analysis models to keep a track on profit margins across different products. By identifying cost leakages in procurement, processing and distribution, CWG was able to minimise expenses.

The Results

Final Outcomes and Business Impact

Through structured financial management, compliance support and digital transformation, we helped CWG restart operations, secure funding, achieve 100% audit success and scale their organic food business through e-commerce and retail expansion. Here is what we achieved together:

100%

Audit Success

Successfully passed all statutory and regulatory audits without a single compliance issue.

10+

Statutory Registrations

Successfully registered over 10+ essential licenses (GST, TAN, PF, ESI, PT, S&E, FSSAI and others).

5x

Increased Efficiency

Increased operational efficiency through structured processes and GAAP-compliant record keeping.

2x

E-commerce Growth

Reduced compliance risks by 90% through timely filings and proactive advisory services.

90%

Risk Reduction

Enabled a twofold growth in business through online channels, doubling initial customer orders.

100%

Investment Clarity

Fully accounted for initial machinery and infrastructure investments with financial documentation.

Final Thoughts

At MSA, we take pride in empowering businesses with the right financial strategies, ensuring they are compliant, financially stable and ready for long-term growth. We are proud to play a key role in their journey from the very beginning, helping them lay a strong foundation for financial management and compliance. The trust they have placed in us and their success is our greatest achievement.

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